The events that have been happening in Kenya in the recent past have a lot to do with how they have been projected on our TV Screens, Radio and News papers. I have heard many of my friends tell me that they no longer watch the news because it makes them sad. Nowadays News has become like horror movies.
While that is a fact, there have been lies spread around the country by some stupid politicians. Case in place is the MAU Forest circus where a few of the politicians from rift valley have spread rumors at the expense of the diminishing forest cover that has led to the current energy and food crisis. While the media knows very well that this politicians are spreading lies, they have gone ahead to air those clips on TV. In 2007 the media played a big role in the violence that rocked the country by airing live rumors as spread by short sighted politicians. What was the result? A total disaster!
When a Politician lies, should he be given airtime on TV?
Why are some Media Houses playing the role of Mouth Pieces for some politicians?
Why do we have politicians as shareholders in some Media Houses?
Will the Kenyan Media Save this country from the anarchy that is being spread around by silly politicians?
The power to influence individuals' decisions is the power to change the world. Media has that power - it reaches more than 75% of the national population and the existence of an advertising industry demonstrates it can influence the decisions that we make. No government, no company, no supranational body has both reach and the ability to change our decisions. How can media help Kenya "accelerate out of trouble"?
Emmanuel Dennis Ngongo
P.O. Box 8799 - 00200
Cell: +254 722619005